Rucker Roots
Rucker Roots is a family owned haircare brand that dates back to the 1980s. The brand was given a light refresh accompanied by natural tones, soft organic shapes and hints of nature to reflect their farm-to-product haircare. Digital marketing channels and a packaging concept explored how graphic elements and colors could come together while still being recognizable to their long-time followers.
SMAKK STUDIOS
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BRAND DESIGN
DIGITAL MARKETING CONTENT
PACKAGING DESIGN CONCEPT
Rucker Roots is a family owned haircare brand that dates back to the 1980s. The brand was given a light refresh accompanied by natural tones, soft organic shapes and hints of nature to reflect their farm-to-product haircare. Digital marketing channels and a packaging concept explored how graphic elements and colors could come together while still being recognizable to their long-time followers.
SMAKK STUDIOS
—
BRAND DESIGN
DIGITAL MARKETING CONTENT
PACKAGING DESIGN CONCEPT
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